APP sustainability expert to participate in opening forum at PACWEST 2017
BRAMPTON, ON – May 30, 2017 - Top paper executives from around the world will be taking part in the PACWEST 2017 Conference Managing Resources for Success in Whistler, BC (June 7-11). One of those involved in the Opening Forum Session is Asia Pulp and Paper (APP) Vice President of Sustainability and Stakeholder Relations for the Americas Ian Lifshitz.
The conference comes at a key time, as supply chains strive to respond to consumer concerns around deforestation which can have a damaging effect on habitat, biodiversity and carbon sequestration. Companies can no longer ignore these issues when considering global sourcing.
“Rainforests cover less than four per cent the total surface area on the planet, but account for approximately 50 per cent of the plants and animals on the earth,” said Mr. Lifshitz. “At APP, we committed to zero deforestation in 2013 with the introduction of our Forest Conservation Policy (FCP). This involves sourcing all materials from plantation-grown trees and working with all stakeholders including government, NGOs and local communities.”
The session will discuss the need for global brands to create and maintain trust with their customers. At the forefront of that trust is an open and transparent supply chain. As global sourcing continues to emerge its essential that these brands understand the complexities of a multi-national, multi-layered supply chain and implement the systems and procedures to ensure sustainable sourcing across the entire process.
Other participants in the panel are: Carlo Dal Monte, Catalyst Paper; Mats Nordgren, Valmet; Paul Saunders, Winstone Pulp International; Shannon Huntley, FPInnovations; and Tom Paisley, Irving Paper. The moderator is Rod Albers, West Fraser. PACWEST 2017 Conference will also feature industry meetings; technical sessions; and roundtables.
Ian Lifshitz is vice president of sustainability and stakeholder relations for the Americas for Asia Pulp & Paper Group (APP). He is responsible for leading the company's sustainability and related stakeholder engagement programs across Canada, the United States, and South America. Ian is also charged with leading the company's North American CSR activities, translating and communicating many of APP's successful conservation, biodiversity and social community programs to North American audiences.
Asia Pulp & Paper Group (APP) is a trade name for a group of pulp and paper manufacturing companies in Indonesia and China. APP is responsible for delivering quality products to meet the growing global demand for tissue, packaging, and paper, with an annual combined pulp, paper, packaging product and converting capacity of over 19 million tons per annum. On any given day, APP’s products find their way into the hands of consumers in various branded forms from all over the world.