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Asia Pulp & Paper to showcase sustainable stationery and food packaging lines at Ambiente 2023

Frankfurt, January 2023 – Asia Pulp & Paper (APP) Sinar Mas will feature a range of best-selling stationery and plastic-free food packaging products at the Ambiente Consumer Goods Fair in Frankfurt from 3-7 February 2023, in Hall 4.2 at stand C50.

The European stationery market presents continued opportunities, despite the recent move to more hybrid work and working from home. The Food Packaging market is also a significant growth opportunity with the rise in plastic-free legislation. The office stationery market in Europe has the potential to grow by USD 8.06 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 3.46%, with the food packaging market potential to grow even more, at over 5% CAGR.

Mr. Danilo Benvenuti, from APP Europe said: “Despite the rise of digital forms of communication, the stationery and office products market in Europe remains strong and we look forward to showcasing our best-selling craft paper and office and school stationery products at this wider exhibition at Ambiente in 2023. With its expanded focus and robust agenda, Ambiente delivers a fantastic venue to network, explore trends, and to share our newest innovations.”
The products on show at Ambiente will include the Enlivo office and school stationery line, Kokoru corrugated craft paper and leading photocopy paper products Paperline and Hybrite.

APP will also be showcasing Foopak Bio Natura, our plastic-free food packaging range. Foopak Bio Natura is an environmentally friendly packaging paper, engineered to decompose in the soil, can be recycled, and is certified food-safe for food service. Foopak Bio Natura presents users with many applications, from ice cream cups to straws, sandwich box, salad box, horticultural pots, utensils and beverage cups, dining-in and takeaway food box, to name a few. The range is certified plastic-free by Flustix, verified by DinCerto, recyclable by Institute Cyclos-HTP, PFASs free by Intertek and has passed food grade testing by ISEGA and the FDA.

“Foopak Bio Natura is the result of years of research and development into sustainable food packaging. With ever increasing demand for food service options, including the dramatic growth in recent years in delivery and takeaway, conventional food packaging contributes to the looming crisis of plastic waste. The Aquoes Coating of Bio-Natura is environment friendly coating that eliminates the need for plastic linings, we believe that Foopak Bio Natura’s circularity makes it an important part of the solution to overflowing landfills and ocean plastic” said Ganesh Pujari, Product Manager of Foopak.

The products on display highlight APP’s versatility and capabilities in the manufacture of fibre-based consumer goods. Do visit us at C50 at Hall 4.2 to learn more about our products and how we are driving sustainability across our operations, from “seed to sheet”.


For media enquiries, please contact:
Letchumi Achanah
Head of Strategic Engagement & Advocacy
Asia Pulp & Paper (APP) Sinar Mas
T: +6012 392 5343

Chandni Vasandani
International Communications
Asia Pulp & Paper (APP) Sinar Mas
T: +62 8111 40 8686 

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